rewetta Brand Identity Design
Hockey is evolving, with Rewetta the game gets a revolutionary upgrade. This self-rewetting hockey ball provides optimal grip, even in dry conditions. But how do you ensure that this innovation is immediately recognizable on the field?
With a Rewetta hockey ball, a thin layer of water droplets is created around the ball, thanks to a special technology that ensures that the ball becomes moist, so the hockey field does not have to be irrigated.
For Rewetta I developed a visual identity that brings together technology and sport in a powerful, harmonious whole.
A logo inspired by water – The subtle water droplet in the design reflects the innovative self-rewetting technology.
A color palette in harmony with the game – The shades blend seamlessly with the blue hockey fields, allowing the ball to visually blend into its surroundings while retaining its unique character.
A branding that makes innovation tangible – Sleek, sporty and dynamic, exactly what a progressive sports product needs.
Innovation deserves a strong visual identity.
Do you want to position your sports or tech product powerfully?
