In 2021, I participated in a design challenge organized by WPO (World Packaging Organization) in collaboration with WDO (World Design Organization). This event not only turned out to be a platform for creativity and innovation, but also a milestone in my professional and personal development.

Why was this challenge so important?

1. Promoting Sustainability: The WPO x WDO design challenge focused heavily on promoting sustainability in packaging designs. With growing global concerns about environmental pollution and climate change, this challenge provided a unique opportunity to develop solutions that contribute to a more sustainable future. The theme of sustainability forced participants to think outside the box and create innovative designs that are both functional and environmentally friendly.

2. Collaboration and Networking: Participating in an internationally recognized design challenge brought me into contact with a diverse group of designers, engineers and other professionals from different countries and cultures. This interaction not only promoted the sharing of knowledge and ideas, but also opened doors to future collaboration opportunities and networking that might otherwise have been out of reach.

3. Professional Growth: The competition provided a platform to test my skills and ideas against those of others in the industry. Receiving feedback from other experienced professionals was invaluable. It helped me to refine my design process, look more critically at my own work and continuously improve myself.

4. Stimulating Innovation: Working on real-world challenges within a structured competitive environment stimulated creative thinking and innovation. Participating in the challenge allowed me to experiment with new techniques and approaches. This has only further stimulated my ability to come up with practical and innovative solutions to complex problems.

5. Inspiration and Motivation: Working on meaningful projects that can have a positive impact on society has further fueled my passion for design and sustainability. The challenges and successes during the competition have inspired me to continue pursuing innovative solutions that contribute to a better world.

Conclusion

Participating in the 2021 WPO x WDO design challenge was a transformative experience that dramatically changed my perspective on design and sustainability. It provided an opportunity not only to demonstrate my skills and knowledge, but also to play an active role in promoting sustainable practices in the packaging industry. The impact of this experience will undoubtedly carry over into my future projects and career as I continue to strive for innovation and positive change in the world through design.